The request
Understand why email campaigns were landing in spam.
What the subject becomes
A local symptom revealing an entire DNS zone and multi-brand email setup built up in layers — with side effects to check before touching anything.
C³
- ConservedWhat keeps its value
What worked: the mailboxes, the emailing tool, the online shops and their compatible modules.
- ConnectedWhat has to flow
Domains, brands, mailboxes and transactional emails, brought back into coherence (SPF, DKIM, DMARC).
- ConstructedWhat was missing
An audit and a map, the repair of the DNS zone, then a clean-up in successive batches.
What followed
From a day-and-a-half request to a complete roadmap for all the brands.
What the mission drew on
- DNS
- SPF · DKIM · DMARC
- Deliverability
- Audit
- PrestaShop
Next trajectory
Paulette
Bike rental · branch network
Let’s talk about your project, before you decide.
Whether it's already scoped or still unclear, the starting point is the same: understanding what it touches.
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